Avalon Care Home

24 Duke Street, Southport, Merseyside, PR8 1LW

01704541203

Care Type

Residential Care

Inspection date

2 May 2023

Provider

K Jones and R Brown

Beds

26 beds

Rating history

GoodDec 2015
Requires ImprovementDec 2017
Requires ImprovementNov 2018
GoodMay 2019
Requires ImprovementMar 2022
InadequateNov 2022
Requires ImprovementJun 2023

Improved from Inadequate to Requires Improvement in 2023. CQC has rated this home 7 times since 2015.

Source: CQC inspection reports. Contains CQC data licensed under the Open Government Licence v3.0.

Costs and who runs this home

This is the only care home K Jones and R Brown runs in England.

Average care home fees in the North West: £882 a week for residential care and £1,196 for nursing care (2024-25 averages). Self-funders usually pay more. See our care home costs guide.

This home lists dementia care, which usually costs more than standard residential care. See dementia care home costs. NHS Continuing Healthcare may apply where someone's needs are primarily health needs.
How to pay for a care home explains the council means test, what counts as capital and the funding you can ask to be assessed for.

About Avalon Care Home

Avalon Care Home has been a reassuring presence in the Sefton community, offering a place where residents can feel genuinely at home. The team there understands how much it means to families to find somewhere that feels caring and personal, not just functional. For those exploring residential care options in the area, Avalon aims to provide a warm and familiar environment where people are treated as individuals.

Avalon Care Home provides residential care for up to 26 people with dementia, learning disabilities, autistic spectrum disorder, mental health needs, physical disabilities, sensory impairments, and younger adults. The two-floor home had 20 residents at inspection. Staff administer medication safely, with some people supported to manage their own medication where able.

People reported feeling safe, with risk assessments clearly written and regularly reviewed. Accident and incident logs have improved, helping staff identify opportunities to reduce risks. Infection control has improved and the home is cleaner.

While staffing levels are adequate, some residents said they cannot always go out as much as they would like due to limited staff availability for activities and outings.

Source: CQC inspection report, 14 June 2023

Specialist Care

DementiaLearning disabilitiesMental healthOlder peoplePhysical disabilitiesSensory impairmentsYounger adults

Fees and availability

We have not verified a current weekly fee for this home. Ask for a written quote based on the room and care needed, including any extra charges.

Check current vacancies, the admission assessment and visiting arrangements directly with the home.

Care and inspection details

Checked against the CQC register on 20 September 2026. This is a check of published information, not a visit to the home.

Registered service: Care home service without nursing
Registered capacity: 26 places — this is not a vacancy count
Registration checked: Registered · PR8 1LW

Registered care categories

Caring for adults over 65 yrs; Caring for adults under 65 yrs; Dementia; Eating disorders; Learning disabilities; Mental health conditions; Physical disabilities; Sensory impairment.

These describe the registration. The home must assess whether it can meet the individual person's needs and whether a place is available.

CQC ratings in more detail

Overall rating shown by CQC: Requires improvement.

Rating report published 14 June 2023. Latest inspection date recorded: 2 May 2023.

Safe: Requires improvement
Effective: Good
CaringPublished 22 May 2019: Good
ResponsivePublished 22 May 2019: Good
Well-led: Requires improvement

Questions prompted by these ratings

Safe: What changes have been made to medicines, staffing and safeguarding since this rating?
Well-led: What has changed in management, checks and oversight since this rating?

These are questions for your visit, not a claim about conditions today.

Read Avalon Care Home's CQC record and reports.

Contains Care Quality Commission information under the Open Government Licence v3.0. Ratings and registration details can change after the date checked.

5 Questions to Ask on Your Visit

When visiting Avalon Care Home, consider asking...

1.What specific dementia training do staff receive and how recently?
2.How do you support a resident who becomes distressed or confused?
3.How does the home keep a record of a resident's life history and personal preferences?
4.How do you involve families as dementia progresses and communication becomes harder?
5.What happens when a resident's dementia reaches an advanced stage?

5 Things to Look For on Your Visit

When you visit Avalon Care Home, look out for...

1.Is the environment calm, uncluttered and easy to navigate?
2.Do staff speak to residents with patience and dignity, even if they repeat themselves?
3.Are there memory cues around the home -- photos, familiar objects, clear signage?
4.Do residents seem settled and safe, or agitated and unsupervised?
5.Is there meaningful activity happening, or are residents just sitting quietly with nothing to do?

Could the NHS fund Avalon Care Home's fees?

The average nursing home costs £1,535 per week. That's £79,820 a year. NHS Continuing Healthcare could cover all of it. No means test, no contribution from you.

Find out if the NHS could fund these fees